How Much Does a Market Research Director Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Market Research Director in Turkey is approximately 201,146 TRY as of August 2025. Salaries for this position typically range from a low of 160,917 TRY to a high of 261,490 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Market Research Director salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to August 2025 data, a Market Research Director earns an average monthly salary of 201,146 TRY (approximately $4,908 / €4,204).
0-2 Years Experience
124,711 TRY
2-5 Years Experience
201,146 TRY
5+ Years Experience
303,730 TRY
Market Research Director Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 160,917.00 TRY | 201,146.00 TRY | 261,490.00 TRY |
| 2024 | 90,113.52 TRY | 112,641.76 TRY | 146,434.40 TRY |
| 2023 | 37,010.91 TRY | 46,263.58 TRY | 60,142.70 TRY |
| 2022 | 20,919.21 TRY | 26,148.98 TRY | 33,993.70 TRY |
| 2021 | 14,482.53 TRY | 18,103.14 TRY | 23,534.10 TRY |
Average Market Research Director Salary Differences by City
Salaries for those working as a Market Research Director can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 235,340.82 TRY |
| Ankara | 225,283.52 TRY |
| İzmir | 213,214.76 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 205,168.92 TRY |
| Edirne, Kırklareli, Tekirdağ | 199,134.54 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 177,008.48 TRY |
| Bursa, Eskişehir, Bilecik | 162,928.26 TRY |
| Aydın, Denizli, Muğla | 174,997.02 TRY |
| Adana, Mersin | 187,065.78 TRY |
| Balıkesir, Çanakkale | 168,962.64 TRY |
| Antalya, Isparta, Burdur | 164,939.72 TRY |
Market Research Director Salaries by Sector
This table shows the salary levels for those working as a Market Research Director by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 223,272.06 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 243,386.66 TRY |
| Energy: Oil, Gas, Renewable Energy | 209,191.84 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 195,111.62 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 168,962.64 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 164,939.72 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 253,443.96 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 193,100.16 TRY |
| Construction and Real Estate: Infrastructure, Housing | 177,008.48 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 162,928.26 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 164,939.72 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 170,974.10 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 170,974.10 TRY |
| Agriculture: Crop Production, Livestock | 179,019.94 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 168,962.64 TRY |
Frequently Asked Questions about Market Research Director Salaries
What is the average salary for a Market Research Director in Turkey?
As of August 2025, the average salary for a Market Research Director is 201,146 TRY (approximately $4,908 / €4,204).
The salary ranges from a low of 160,917 TRY to a high of 261,490 TRY.
What factors affect a Market Research Director's salary?
The main factors affecting the salary of a Market Research Director are:
- Years of experience (0-2 years: 124,711 TRY, 5+ years: 303,730 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Market Research Director salaries updated?
Our salary data is updated on a weekly basis. The last update was on: August 24, 2025
In the last month, 293 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Market Research Director?
The top 3 highest-paying sectors for a Market Research Director are:
- Defense and Aerospace: 253,444 TRY (+26%)
- Technology Sector: 243,387 TRY (+21%)
- Banking and Finance: 223,272 TRY (+11%)
How do Market Research Director salaries change by city?
Average salary differences by city are:
- Istanbul: 235,341 TRY (+17%)
- Ankara: 225,284 TRY (+12%)
- Izmir: 213,215 TRY (+6%)
- Other cities: 170,974 TRY (-15%)