How Much Does a Market Research Manager Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Market Research Manager in Turkey is approximately 194,073 TRY as of October 2025. Salaries for this position typically range from a low of 145,865 TRY to a high of 248,122 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Market Research Manager salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to October 2025 data, a Market Research Manager earns an average monthly salary of 194,073 TRY (approximately $4,638 / €3,998).
0-2 Years Experience
120,325 TRY
2-5 Years Experience
194,073 TRY
5+ Years Experience
293,050 TRY
Market Research Manager Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 145,865.00 TRY | 194,073.00 TRY | 248,122.00 TRY |
| 2024 | 81,684.40 TRY | 108,680.88 TRY | 138,948.32 TRY |
| 2023 | 33,548.95 TRY | 44,636.79 TRY | 57,068.06 TRY |
| 2022 | 18,962.45 TRY | 25,229.49 TRY | 32,255.86 TRY |
| 2021 | 13,127.85 TRY | 17,466.57 TRY | 22,330.98 TRY |
Average Market Research Manager Salary Differences by City
Salaries for those working as a Market Research Manager can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 227,065.41 TRY |
| Ankara | 217,361.76 TRY |
| İzmir | 205,717.38 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 197,954.46 TRY |
| Edirne, Kırklareli, Tekirdağ | 192,132.27 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 170,784.24 TRY |
| Bursa, Eskişehir, Bilecik | 157,199.13 TRY |
| Aydın, Denizli, Muğla | 168,843.51 TRY |
| Adana, Mersin | 180,487.89 TRY |
| Balıkesir, Çanakkale | 163,021.32 TRY |
| Antalya, Isparta, Burdur | 159,139.86 TRY |
Market Research Manager Salaries by Sector
This table shows the salary levels for those working as a Market Research Manager by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 215,421.03 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 234,828.33 TRY |
| Energy: Oil, Gas, Renewable Energy | 201,835.92 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 188,250.81 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 163,021.32 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 159,139.86 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 244,531.98 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 186,310.08 TRY |
| Construction and Real Estate: Infrastructure, Housing | 170,784.24 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 157,199.13 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 159,139.86 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 164,962.05 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 164,962.05 TRY |
| Agriculture: Crop Production, Livestock | 172,724.97 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 163,021.32 TRY |
Frequently Asked Questions about Market Research Manager Salaries
What is the average salary for a Market Research Manager in Turkey?
As of October 2025, the average salary for a Market Research Manager is 194,073 TRY (approximately $4,638 / €3,998).
The salary ranges from a low of 145,865 TRY to a high of 248,122 TRY.
What factors affect a Market Research Manager's salary?
The main factors affecting the salary of a Market Research Manager are:
- Years of experience (0-2 years: 120,325 TRY, 5+ years: 293,050 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Market Research Manager salaries updated?
Our salary data is updated on a weekly basis. The last update was on: October 5, 2025
In the last month, 363 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Market Research Manager?
The top 3 highest-paying sectors for a Market Research Manager are:
- Defense and Aerospace: 244,532 TRY (+26%)
- Technology Sector: 234,828 TRY (+21%)
- Banking and Finance: 215,421 TRY (+11%)
How do Market Research Manager salaries change by city?
Average salary differences by city are:
- Istanbul: 227,065 TRY (+17%)
- Ankara: 217,362 TRY (+12%)
- Izmir: 205,717 TRY (+6%)
- Other cities: 164,962 TRY (-15%)