How Much Does a Media Planning and Purchasing Director Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Media Planning and Purchasing Director in Turkey is approximately 162,464 TRY as of August 2025. Salaries for this position typically range from a low of 129,971 TRY to a high of 211,203 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Media Planning and Purchasing Director salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to August 2025 data, a Media Planning and Purchasing Director earns an average monthly salary of 162,464 TRY (approximately $3,964 / €3,395).
0-2 Years Experience
100,728 TRY
2-5 Years Experience
162,464 TRY
5+ Years Experience
245,321 TRY
Media Planning and Purchasing Director Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 129,971.00 TRY | 162,464.00 TRY | 211,203.00 TRY |
| 2024 | 72,783.76 TRY | 90,979.84 TRY | 118,273.68 TRY |
| 2023 | 29,893.33 TRY | 37,366.72 TRY | 48,576.69 TRY |
| 2022 | 16,896.23 TRY | 21,120.32 TRY | 27,456.39 TRY |
| 2021 | 11,697.39 TRY | 14,621.76 TRY | 19,008.27 TRY |
Average Media Planning and Purchasing Director Salary Differences by City
Salaries for those working as a Media Planning and Purchasing Director can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 190,082.88 TRY |
| Ankara | 181,959.68 TRY |
| İzmir | 172,211.84 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 165,713.28 TRY |
| Edirne, Kırklareli, Tekirdağ | 160,839.36 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 142,968.32 TRY |
| Bursa, Eskişehir, Bilecik | 131,595.84 TRY |
| Aydın, Denizli, Muğla | 141,343.68 TRY |
| Adana, Mersin | 151,091.52 TRY |
| Balıkesir, Çanakkale | 136,469.76 TRY |
| Antalya, Isparta, Burdur | 133,220.48 TRY |
Media Planning and Purchasing Director Salaries by Sector
This table shows the salary levels for those working as a Media Planning and Purchasing Director by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 180,335.04 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 196,581.44 TRY |
| Energy: Oil, Gas, Renewable Energy | 168,962.56 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 157,590.08 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 136,469.76 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 133,220.48 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 204,704.64 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 155,965.44 TRY |
| Construction and Real Estate: Infrastructure, Housing | 142,968.32 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 131,595.84 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 133,220.48 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 138,094.40 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 138,094.40 TRY |
| Agriculture: Crop Production, Livestock | 144,592.96 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 136,469.76 TRY |
Frequently Asked Questions about Media Planning and Purchasing Director Salaries
What is the average salary for a Media Planning and Purchasing Director in Turkey?
As of August 2025, the average salary for a Media Planning and Purchasing Director is 162,464 TRY (approximately $3,964 / €3,395).
The salary ranges from a low of 129,971 TRY to a high of 211,203 TRY.
What factors affect a Media Planning and Purchasing Director's salary?
The main factors affecting the salary of a Media Planning and Purchasing Director are:
- Years of experience (0-2 years: 100,728 TRY, 5+ years: 245,321 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Media Planning and Purchasing Director salaries updated?
Our salary data is updated on a weekly basis. The last update was on: August 24, 2025
In the last month, 288 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Media Planning and Purchasing Director?
The top 3 highest-paying sectors for a Media Planning and Purchasing Director are:
- Defense and Aerospace: 204,705 TRY (+26%)
- Technology Sector: 196,581 TRY (+21%)
- Banking and Finance: 180,335 TRY (+11%)
How do Media Planning and Purchasing Director salaries change by city?
Average salary differences by city are:
- Istanbul: 190,083 TRY (+17%)
- Ankara: 181,960 TRY (+12%)
- Izmir: 172,212 TRY (+6%)
- Other cities: 138,094 TRY (-15%)