How Much Does a Retail Sales Director Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Retail Sales Director in Turkey is approximately 180,148 TRY as of August 2025. Salaries for this position typically range from a low of 144,118 TRY to a high of 234,192 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Retail Sales Director salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to August 2025 data, a Retail Sales Director earns an average monthly salary of 180,148 TRY (approximately $4,396 / €3,765).
0-2 Years Experience
111,692 TRY
2-5 Years Experience
180,148 TRY
5+ Years Experience
272,023 TRY
Retail Sales Director Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 144,118.00 TRY | 180,148.00 TRY | 234,192.00 TRY |
| 2024 | 80,706.08 TRY | 100,882.88 TRY | 131,147.52 TRY |
| 2023 | 33,147.14 TRY | 41,434.04 TRY | 53,864.16 TRY |
| 2022 | 18,735.34 TRY | 23,419.24 TRY | 30,444.96 TRY |
| 2021 | 12,970.62 TRY | 16,213.32 TRY | 21,077.28 TRY |
Average Retail Sales Director Salary Differences by City
Salaries for those working as a Retail Sales Director can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 210,773.16 TRY |
| Ankara | 201,765.76 TRY |
| İzmir | 190,956.88 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 183,750.96 TRY |
| Edirne, Kırklareli, Tekirdağ | 178,346.52 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 158,530.24 TRY |
| Bursa, Eskişehir, Bilecik | 145,919.88 TRY |
| Aydın, Denizli, Muğla | 156,728.76 TRY |
| Adana, Mersin | 167,537.64 TRY |
| Balıkesir, Çanakkale | 151,324.32 TRY |
| Antalya, Isparta, Burdur | 147,721.36 TRY |
Retail Sales Director Salaries by Sector
This table shows the salary levels for those working as a Retail Sales Director by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 199,964.28 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 217,979.08 TRY |
| Energy: Oil, Gas, Renewable Energy | 187,353.92 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 174,743.56 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 151,324.32 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 147,721.36 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 226,986.48 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 172,942.08 TRY |
| Construction and Real Estate: Infrastructure, Housing | 158,530.24 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 145,919.88 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 147,721.36 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 153,125.80 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 153,125.80 TRY |
| Agriculture: Crop Production, Livestock | 160,331.72 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 151,324.32 TRY |
Frequently Asked Questions about Retail Sales Director Salaries
What is the average salary for a Retail Sales Director in Turkey?
As of August 2025, the average salary for a Retail Sales Director is 180,148 TRY (approximately $4,396 / €3,765).
The salary ranges from a low of 144,118 TRY to a high of 234,192 TRY.
What factors affect a Retail Sales Director's salary?
The main factors affecting the salary of a Retail Sales Director are:
- Years of experience (0-2 years: 111,692 TRY, 5+ years: 272,023 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Retail Sales Director salaries updated?
Our salary data is updated on a weekly basis. The last update was on: August 24, 2025
In the last month, 270 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Retail Sales Director?
The top 3 highest-paying sectors for a Retail Sales Director are:
- Defense and Aerospace: 226,986 TRY (+26%)
- Technology Sector: 217,979 TRY (+21%)
- Banking and Finance: 199,964 TRY (+11%)
How do Retail Sales Director salaries change by city?
Average salary differences by city are:
- Istanbul: 210,773 TRY (+17%)
- Ankara: 201,766 TRY (+12%)
- Izmir: 190,957 TRY (+6%)
- Other cities: 153,126 TRY (-15%)