How Much Does a Sales Marketing and Franchise Manager Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Sales Marketing and Franchise Manager in Turkey is approximately 109,857 TRY as of October 2025. Salaries for this position typically range from a low of 85,326 TRY to a high of 151,943 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Sales Marketing and Franchise Manager salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to October 2025 data, a Sales Marketing and Franchise Manager earns an average monthly salary of 109,857 TRY (approximately $2,626 / €2,263).
0-2 Years Experience
68,111 TRY
2-5 Years Experience
109,857 TRY
5+ Years Experience
165,884 TRY
Sales Marketing and Franchise Manager Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 85,326.00 TRY | 109,857.00 TRY | 151,943.00 TRY |
| 2024 | 47,782.56 TRY | 61,519.92 TRY | 85,088.08 TRY |
| 2023 | 19,624.98 TRY | 25,267.11 TRY | 34,946.89 TRY |
| 2022 | 11,092.38 TRY | 14,281.41 TRY | 19,752.59 TRY |
| 2021 | 7,679.34 TRY | 9,887.13 TRY | 13,674.87 TRY |
Average Sales Marketing and Franchise Manager Salary Differences by City
Salaries for those working as a Sales Marketing and Franchise Manager can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 128,532.69 TRY |
| Ankara | 123,039.84 TRY |
| İzmir | 116,448.42 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 112,054.14 TRY |
| Edirne, Kırklareli, Tekirdağ | 108,758.43 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 96,674.16 TRY |
| Bursa, Eskişehir, Bilecik | 88,984.17 TRY |
| Aydın, Denizli, Muğla | 95,575.59 TRY |
| Adana, Mersin | 102,167.01 TRY |
| Balıkesir, Çanakkale | 92,279.88 TRY |
| Antalya, Isparta, Burdur | 90,082.74 TRY |
Sales Marketing and Franchise Manager Salaries by Sector
This table shows the salary levels for those working as a Sales Marketing and Franchise Manager by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 121,941.27 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 132,926.97 TRY |
| Energy: Oil, Gas, Renewable Energy | 114,251.28 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 106,561.29 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 92,279.88 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 90,082.74 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 138,419.82 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 105,462.72 TRY |
| Construction and Real Estate: Infrastructure, Housing | 96,674.16 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 88,984.17 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 90,082.74 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 93,378.45 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 93,378.45 TRY |
| Agriculture: Crop Production, Livestock | 97,772.73 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 92,279.88 TRY |
Frequently Asked Questions about Sales Marketing and Franchise Manager Salaries
What is the average salary for a Sales Marketing and Franchise Manager in Turkey?
As of October 2025, the average salary for a Sales Marketing and Franchise Manager is 109,857 TRY (approximately $2,626 / €2,263).
The salary ranges from a low of 85,326 TRY to a high of 151,943 TRY.
What factors affect a Sales Marketing and Franchise Manager's salary?
The main factors affecting the salary of a Sales Marketing and Franchise Manager are:
- Years of experience (0-2 years: 68,111 TRY, 5+ years: 165,884 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Sales Marketing and Franchise Manager salaries updated?
Our salary data is updated on a weekly basis. The last update was on: October 5, 2025
In the last month, 380 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Sales Marketing and Franchise Manager?
The top 3 highest-paying sectors for a Sales Marketing and Franchise Manager are:
- Defense and Aerospace: 138,420 TRY (+26%)
- Technology Sector: 132,927 TRY (+21%)
- Banking and Finance: 121,941 TRY (+11%)
How do Sales Marketing and Franchise Manager salaries change by city?
Average salary differences by city are:
- Istanbul: 128,533 TRY (+17%)
- Ankara: 123,040 TRY (+12%)
- Izmir: 116,448 TRY (+6%)
- Other cities: 93,378 TRY (-15%)