How Much Does a Senior Digital Marketing Manager Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Senior Digital Marketing Manager in Turkey is approximately 127,319 TRY as of October 2025. Salaries for this position typically range from a low of 104,109 TRY to a high of 160,167 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Senior Digital Marketing Manager salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to October 2025 data, a Senior Digital Marketing Manager earns an average monthly salary of 127,319 TRY (approximately $3,043 / €2,623).
0-2 Years Experience
78,938 TRY
2-5 Years Experience
127,319 TRY
5+ Years Experience
192,252 TRY
Senior Digital Marketing Manager Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 104,109.00 TRY | 127,319.00 TRY | 160,167.00 TRY |
| 2024 | 58,301.04 TRY | 71,298.64 TRY | 89,693.52 TRY |
| 2023 | 23,945.07 TRY | 29,283.37 TRY | 36,838.41 TRY |
| 2022 | 13,534.17 TRY | 16,551.47 TRY | 20,821.71 TRY |
| 2021 | 9,369.81 TRY | 11,458.71 TRY | 14,415.03 TRY |
Average Senior Digital Marketing Manager Salary Differences by City
Salaries for those working as a Senior Digital Marketing Manager can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 148,963.23 TRY |
| Ankara | 142,597.28 TRY |
| İzmir | 134,958.14 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 129,865.38 TRY |
| Edirne, Kırklareli, Tekirdağ | 126,045.81 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 112,040.72 TRY |
| Bursa, Eskişehir, Bilecik | 103,128.39 TRY |
| Aydın, Denizli, Muğla | 110,767.53 TRY |
| Adana, Mersin | 118,406.67 TRY |
| Balıkesir, Çanakkale | 106,947.96 TRY |
| Antalya, Isparta, Burdur | 104,401.58 TRY |
Senior Digital Marketing Manager Salaries by Sector
This table shows the salary levels for those working as a Senior Digital Marketing Manager by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 141,324.09 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 154,055.99 TRY |
| Energy: Oil, Gas, Renewable Energy | 132,411.76 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 123,499.43 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 106,947.96 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 104,401.58 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 160,421.94 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 122,226.24 TRY |
| Construction and Real Estate: Infrastructure, Housing | 112,040.72 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 103,128.39 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 104,401.58 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 108,221.15 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 108,221.15 TRY |
| Agriculture: Crop Production, Livestock | 113,313.91 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 106,947.96 TRY |
Frequently Asked Questions about Senior Digital Marketing Manager Salaries
What is the average salary for a Senior Digital Marketing Manager in Turkey?
As of October 2025, the average salary for a Senior Digital Marketing Manager is 127,319 TRY (approximately $3,043 / €2,623).
The salary ranges from a low of 104,109 TRY to a high of 160,167 TRY.
What factors affect a Senior Digital Marketing Manager's salary?
The main factors affecting the salary of a Senior Digital Marketing Manager are:
- Years of experience (0-2 years: 78,938 TRY, 5+ years: 192,252 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Senior Digital Marketing Manager salaries updated?
Our salary data is updated on a weekly basis. The last update was on: October 5, 2025
In the last month, 395 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Senior Digital Marketing Manager?
The top 3 highest-paying sectors for a Senior Digital Marketing Manager are:
- Defense and Aerospace: 160,422 TRY (+26%)
- Technology Sector: 154,056 TRY (+21%)
- Banking and Finance: 141,324 TRY (+11%)
How do Senior Digital Marketing Manager salaries change by city?
Average salary differences by city are:
- Istanbul: 148,963 TRY (+17%)
- Ankara: 142,597 TRY (+12%)
- Izmir: 134,958 TRY (+6%)
- Other cities: 108,221 TRY (-15%)