How Much Does a Social Media and Content Specialist Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Social Media and Content Specialist in Turkey is approximately 84,879 TRY as of October 2025. Salaries for this position typically range from a low of 64,135 TRY to a high of 112,940 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Social Media and Content Specialist salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to October 2025 data, a Social Media and Content Specialist earns an average monthly salary of 84,879 TRY (approximately $2,029 / €1,749).
0-2 Years Experience
52,625 TRY
2-5 Years Experience
84,879 TRY
5+ Years Experience
128,167 TRY
Social Media and Content Specialist Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 64,135.00 TRY | 84,879.00 TRY | 112,940.00 TRY |
| 2024 | 35,915.60 TRY | 47,532.24 TRY | 63,246.40 TRY |
| 2023 | 14,751.05 TRY | 19,522.17 TRY | 25,976.20 TRY |
| 2022 | 8,337.55 TRY | 11,034.27 TRY | 14,682.20 TRY |
| 2021 | 5,772.15 TRY | 7,639.11 TRY | 10,164.60 TRY |
Average Social Media and Content Specialist Salary Differences by City
Salaries for those working as a Social Media and Content Specialist can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 99,308.43 TRY |
| Ankara | 95,064.48 TRY |
| İzmir | 89,971.74 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 86,576.58 TRY |
| Edirne, Kırklareli, Tekirdağ | 84,030.21 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 74,693.52 TRY |
| Bursa, Eskişehir, Bilecik | 68,751.99 TRY |
| Aydın, Denizli, Muğla | 73,844.73 TRY |
| Adana, Mersin | 78,937.47 TRY |
| Balıkesir, Çanakkale | 71,298.36 TRY |
| Antalya, Isparta, Burdur | 69,600.78 TRY |
Social Media and Content Specialist Salaries by Sector
This table shows the salary levels for those working as a Social Media and Content Specialist by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 94,215.69 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 102,703.59 TRY |
| Energy: Oil, Gas, Renewable Energy | 88,274.16 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 82,332.63 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 71,298.36 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 69,600.78 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 106,947.54 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 81,483.84 TRY |
| Construction and Real Estate: Infrastructure, Housing | 74,693.52 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 68,751.99 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 69,600.78 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 72,147.15 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 72,147.15 TRY |
| Agriculture: Crop Production, Livestock | 75,542.31 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 71,298.36 TRY |
Frequently Asked Questions about Social Media and Content Specialist Salaries
What is the average salary for a Social Media and Content Specialist in Turkey?
As of October 2025, the average salary for a Social Media and Content Specialist is 84,879 TRY (approximately $2,029 / €1,749).
The salary ranges from a low of 64,135 TRY to a high of 112,940 TRY.
What factors affect a Social Media and Content Specialist's salary?
The main factors affecting the salary of a Social Media and Content Specialist are:
- Years of experience (0-2 years: 52,625 TRY, 5+ years: 128,167 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Social Media and Content Specialist salaries updated?
Our salary data is updated on a weekly basis. The last update was on: October 5, 2025
In the last month, 425 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Social Media and Content Specialist?
The top 3 highest-paying sectors for a Social Media and Content Specialist are:
- Defense and Aerospace: 106,948 TRY (+26%)
- Technology Sector: 102,704 TRY (+21%)
- Banking and Finance: 94,216 TRY (+11%)
How do Social Media and Content Specialist salaries change by city?
Average salary differences by city are:
- Istanbul: 99,308 TRY (+17%)
- Ankara: 95,064 TRY (+12%)
- Izmir: 89,972 TRY (+6%)
- Other cities: 72,147 TRY (-15%)