How Much Does a Social Media Director Earn in Turkey?
According to ElemanBuldum.com data, the average monthly salary for a Social Media Director in Turkey is approximately 198,273 TRY as of October 2025. Salaries for this position typically range from a low of 153,344 TRY to a high of 262,097 TRY. The final salary can vary depending on the employees years of experience, the company, and the city of employment.
The Social Media Director salary is calculated and published based on salary information shared by job seekers in their resumes and salary figures specified by employers in job postings.
According to October 2025 data, a Social Media Director earns an average monthly salary of 198,273 TRY (approximately $4,739 / €4,084).
0-2 Years Experience
122,929 TRY
2-5 Years Experience
198,273 TRY
5+ Years Experience
299,392 TRY
Social Media Director Salary Distribution by Year
| Year | Lowest Salary | Average Salary | Highest Salary |
|---|---|---|---|
| 2025 | 153,344.00 TRY | 198,273.00 TRY | 262,097.00 TRY |
| 2024 | 85,872.64 TRY | 111,032.88 TRY | 146,774.32 TRY |
| 2023 | 35,269.12 TRY | 45,602.79 TRY | 60,282.31 TRY |
| 2022 | 19,934.72 TRY | 25,775.49 TRY | 34,072.61 TRY |
| 2021 | 13,800.96 TRY | 17,844.57 TRY | 23,588.73 TRY |
Average Social Media Director Salary Differences by City
Salaries for those working as a Social Media Director can vary significantly in a large and diverse country like Turkey due to different living conditions and economic factors in each city. While salaries are expected to be higher in major metropolitan areas due to the high cost of living, there may be additional payments or incentives in regions experiencing a shortage of personnel.
| City / Region | Average Salary |
|---|---|
| İstanbul | 231,979.41 TRY |
| Ankara | 222,065.76 TRY |
| İzmir | 210,169.38 TRY |
| Kocaeli, Sakarya, Düzce, Bolu, Yalova | 202,238.46 TRY |
| Edirne, Kırklareli, Tekirdağ | 196,290.27 TRY |
| Trabzon, Ordu, Giresun, Rize, Artvin | 174,480.24 TRY |
| Bursa, Eskişehir, Bilecik | 160,601.13 TRY |
| Aydın, Denizli, Muğla | 172,497.51 TRY |
| Adana, Mersin | 184,393.89 TRY |
| Balıkesir, Çanakkale | 166,549.32 TRY |
| Antalya, Isparta, Burdur | 162,583.86 TRY |
Social Media Director Salaries by Sector
This table shows the salary levels for those working as a Social Media Director by sector. The salary level varies depending on factors such as the size of the sector, its emphasis on technological advancements, and the company's revenue, sales, export figures, and number of employees. Analyses from the last 3 months show that salaries increase in direct proportion to the company's size and revenue.
| Sector Name | Average Salary |
|---|---|
| Banking and Finance: Commercial Banking, Investment Banking | 220,083.03 TRY |
| Technology: Electronics, Software, Hardware, Communication, Fintech | 239,910.33 TRY |
| Energy: Oil, Gas, Renewable Energy | 206,203.92 TRY |
| Automotive: Vehicle Manufacturing, Automotive Parts | 192,324.81 TRY |
| Pharmaceuticals: Drug Manufacturing, Biotechnology | 166,549.32 TRY |
| Chemicals: Industrial Chemicals, Plastics, Rubber | 162,583.86 TRY |
| Defense and Aerospace: Military Equipment, Aircraft Manufacturing | 249,823.98 TRY |
| Machinery and Equipment Manufacturing: Industrial Machines, Automation | 190,342.08 TRY |
| Construction and Real Estate: Infrastructure, Housing | 174,480.24 TRY |
| Food and Beverage: Packaged Food, Drinks, Meat and Dairy | 160,601.13 TRY |
| Textile and Apparel: Ready-to-wear, Fabric Production | 162,583.86 TRY |
| Retail: Food Retail, Electronics, Clothing Stores | 168,532.05 TRY |
| Logistics and Transportation: Shipping Services, Warehousing | 168,532.05 TRY |
| Agriculture: Crop Production, Livestock | 176,462.97 TRY |
| Restaurant and Food Services: Catering, Fast Food Chains | 166,549.32 TRY |
Frequently Asked Questions about Social Media Director Salaries
What is the average salary for a Social Media Director in Turkey?
As of October 2025, the average salary for a Social Media Director is 198,273 TRY (approximately $4,739 / €4,084).
The salary ranges from a low of 153,344 TRY to a high of 262,097 TRY.
What factors affect a Social Media Director's salary?
The main factors affecting the salary of a Social Media Director are:
- Years of experience (0-2 years: 122,929 TRY, 5+ years: 299,392 TRY)
- The sector they work in (Technology sector: +21%, Agriculture sector: -19%)
- Company size
- Geographic location (Istanbul: +17%, Other Anatolian cities: -12%)
- Specific skills and certifications
How often are Social Media Director salaries updated?
Our salary data is updated on a weekly basis. The last update was on: October 5, 2025
In the last month, 380 people have contributed to our database by sharing their salary information.
Which sectors pay the highest salaries for a Social Media Director?
The top 3 highest-paying sectors for a Social Media Director are:
- Defense and Aerospace: 249,824 TRY (+26%)
- Technology Sector: 239,910 TRY (+21%)
- Banking and Finance: 220,083 TRY (+11%)
How do Social Media Director salaries change by city?
Average salary differences by city are:
- Istanbul: 231,979 TRY (+17%)
- Ankara: 222,066 TRY (+12%)
- Izmir: 210,169 TRY (+6%)
- Other cities: 168,532 TRY (-15%)